Eminent sales leader appointed to drive global reach at FairFly


Eminent sales leader appointed to drive global growth

TEL AVIV, ISRAEL – 30 October 2019 – Following the recent appointments of two business development leads, airfare price assurance leader FairFly today announced that experienced sales director Richard Woolf will be joining the business as Head of Sales from November 2019.

Richard Woolf, formerly Senior Vice President of Global Sales for DataRails, has a track record of helping companies accelerate growth and will oversee FairFly’s business development as the company expands its footprint internationally.

On his appointment, Richard said, “It’s great to be joining FairFly, the company has already achieved a number of industry firsts and I’ve no doubt with the sales team in place along with additional hires, we’re well placed to continue disrupting the industry.”

FairFly’s reputation as a tech-savvy travel specialist has drawn partnerships with leading business travel providers and has resulted in global GDS integrations. Woolf’s role will be to build on FairFly’s success, expanding the impact of FairFly’s FareSaver solution along with the recently launched FairFly Wellness programme.

Richard Woolf’s career includes senior sales roles at fast-growing technology start-ups including WalkMe; Infosys-acquired software company, Panaya; and Zerto.

Aviel Siman-Tov, Co-Founder and CEO of FairFly praised Woolf’s professional experience and success, “Richard is a talented sales director with an ambition that matches our own and the drive to help us take FairFly to the next stage,” he said. “With Richard at the helm of our sales engine, we can achieve the extraordinary.”

About FairFly

FairFly is one of the world’s leading global data insights company in the travel industry. FairFly’s suite of price assurance, insights and traveler well-being solutions are used by some of the world’s largest banking, pharmaceutical, IT and consulting companies to bring transparency to their corporate travel programs. On average, FairFly finds clients between four and eight percent of global air spend savings and has relationships with all major Travel Management Companies. Headquartered in Tel Aviv, Israel, FairFly’s board is chaired by entrepreneur and Waze co-founder, Uri Levine.